Architecture of participation & inspiration
I just read about how large corporations are embracing idea-sharing networks... "creativity
is no longer about which companies have the most visionary executives,
but who has the most compelling architecture of participation. That is,
which companies make it easy, interesting and rewarding for a wide
range of contributors to offer ideas, solve problems and improve
products?"
Following on from my earlier post about the development of ruralnet|online and the possibilities for Web 2.0 and the RCCN....I wanted to point you towards a blog by ruralnet CEO Simon Berry - where he describes how he conducted an experiment at the weekend into social networking.
Simon has illustrated how effective Web 2.0 technology can be at putting people in touch with each other. Imagine being able to converse with others that have developed a similar community energy project and who are writing about it somewhere 'out there' on the web. Web 2.0 technology will enable us to track what that person is doing, when they are doing it and would allow us to contribute and add to that knowledge. Now, that is 'collective genius' at work -and in this way the RCCN is the architecture of participation and inspiration.




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